Any connoisseur of Seventies rock music will certainly remember Rare Earth. Their funky good-time music is still played on classic rock stations across the country and their place in pop music history is firmly cemented.
Peter Rivera is the original drummer and lead vocalist behind all of the hits. Wherever these classics are played people inevitably say something like: “I’d know that voice anywhere” . . .Peter’s story is one of those all-American classics; a kind of “rags to riches” tale in which an obscure white boy, growing up in a red- brick row house of Detroit, Michigan, finds his way out of the grimy blue-collar neighborhood that spawned a whole generation of factory workers, dock hands, and “tough-guy” bar brawlers to the big time glitz and glam of the pop music industry.
With Peter on drums and lead vocals, Rare Earth sold over twenty-five million records. Peter recorded over seventeen albums, had top ten hits with:
•”I’m Losing You”
•”Born to Wander”
•”Hey Big Brother” and
•”I Just Want to Celebrate”
The albums “Get Ready” and the two-record set “Rare Earth in Concert” won double platinum. “One World” and “The Ecology Album” went single platinum; “Willie Remembers” and “Ma” won gold.
Rivera has been called the premier rock drummer / vocalist of the ’70s. Peter’s vocals have been featured on countless radio and television commercials. His hit voice is heard in several movies and television shows; “A Knights Tale”, “Three Kings”, “Chicago Hope” and “Beverly Hills 90210” are but a few. Peter has 34 years of touring the world. “There isn’t much I haven’t seen”, he says.